Jaime Lee Major is an established Artist from Perth, Western Australia originally known for her explosive watercolour paintings. In 2008 she held her first solo exhibition at the Bakery, Artrage Complex and was selected for the Curvy 5 book, a Yen and Paper tiger publication which showcases 100 of the best female artists from around the world.
Officially launched in 2010, Jaime Lee’s debut collection titles Out of Focus was a favourite at the Perth Fashion Festival in September in September 2010, even attracting global media attention during New York fashion week with The New York Magazine’s “The Cut” reporting Jaime Lee’s collection was a “Lucha Libre fighters meet Power Rangers meet earlier 90’s Barbie, with alien eyes and Madonna circa Blonde Ambition hair”.
Jaime Lee’s next collection Pollination, debuted at Rosemount Australian Fashion Week in May 2011 and featured an exciting collaboration with LA based latex designer Abigail Greydanus, famed for creating Katy Perry’s latex costumes.
Jaime Lee’s RAFW debut garnered both critical and commercial acclaim with pages Digital hailing Jaime Lee’s designs as “the boldest and brightest to be coming out of Australia at the moment”. The magazine then went on to say Jaime Lee’s pollination collection was “unlike anything we’re seeing down under. The designer’s clothes are out of this world”.
In November 2011, Jaime Lee cemented herself as Australian fashion’s fastest rising star after dressing ARIA Award winning artist, Kimbra. During her performance of the haunting “Sombody that I used to Know” with Gotye, and stepping out from behind the 3-D rendering of a broken heart, Kimbra wowed Australia in a magical fish tail gown made from gold French lace and hand encrusted with Swarovski crystals. Stepping on stage to accept her ARIA for Best Female Artist, Kimbra honoured Jaime Lee by wearing another of her demi-couture pieces as she accepted her award.
Jaime Lee continued to collaborate with Kimbra throughout 2012, with the star wearing Jaime Lee creations for appearances on high rating US television shows, including Saturday Night Live and Jimmy Kimmel. She has worn Jaime Lee creations in several music videos, including Two Way Street and commissioned Jaime Lee to create costumes for the US and European legs of her world tour.
In late 2012, Jaime Lee made a foray into ready-to-wear with her ‘Sportsgirl Likes’ collaboration with Australia’s leading high-street retailer, Sportsgirl. The collection was an immediate success, with multiple styles selling out both at retail and online in the first weekend.
In February 2013, Jaime Lee Major was catapulted into the international stage after dress dual Grammy winner Kimbra for the XII Grammy Awards. Inspired by a recent trip to Boome (Western Australia) Jaime Lee created a turquoise coloured tulle gown that was covered in 2kgs of hand beaded pearls and Swarovski crystals.
Fashion luminaries including former Vogue Australia editor, Kirstie Clements lauded Kimbra’s choice of the gown, applauding the singer of her ‘inspired’ and ‘brave’ choice. Clements herself has stated, “She looks incredible. I love her in that dress very indie but gorgeous”, while fashion commentator and television star, Kelly Osbourne said the dress was “her favourite of the night” on E!’s Fashion Police.
Jaime Lee will debut her highly anticipated Fall 2013 couture collection ‘LIGHT MAGIC’ in Perth on September 12 2013.